Media Manager Job Description Sample
Media Manager – Maitland, FL
Wiley Global Education
Wiley Education Services uniquely understands the process of designing and implementing innovative learning experiences and comprehensive solutions that address today's higher education challenges. We provide education solutions, including online program management services for higher education institutions and course management tools for instructors and students. Through trusted collaborative relationships, Wiley Education Services also provides innovative content, technology, services, and insights that support its education partners to achieve improved institutional performance and learners to achieve their goals.
The Media Manager leads media strategy and planning for WES's university partner marketing initiatives through strong collaboration with various stakeholders. The Media Manager must partner with management, peers, different functional groups, and appropriate advertising agencies to ensure business objectives are met across the portfolio. This person should be able to coordinate and direct internal and external teams to achieve business goals. In this role, the Media Manager will also provide mentorship and guidance to both Associate Media Managers and Media Coordinators. The ideal candidate will have working knowledge of multi-channel media planning including, but not limited to: search engine optimization, paid search advertising, paid social, and affiliate marketing.
This position requires that the candidate be a self-starter, extremely organized, detail oriented and highly motivated. He/she must possess the ability to effectively juggle multiple priorities, while managing team expectations, timelines and coordination between various resources/groups.
Working alongside core internal groups and various ad agencies, the Media Manager will develop digital media strategies and deploys tactics designed to drive business performance utilizing the most efficient channels possible with the largest ROI
Recommends forward thinking strategies and innovations that are scalable and repeatable across tactics, partners, and regions
Develops digital media strategies that reach and engage qualified audience segments to drive action. This includes working with cross functional groups as well as necessary advertising agencies
Maintain a strong working relationship with agency partners and publishers to ensure achievement of business financial goals and ROI measures
Guides, mentors, and teaches Associate Media Managers and Media Coordinators
Proactively manage the tracking, measurement, reporting, and analysis of all marketing metrics against defined performance targets, leveraging data from various data sources (agency reporting, CRM data, etc)
Review competitive landscape, audience needs and online media trends to provide management with recommendations for best practices and competitive advantages that should be incorporated into media and marketing strategies
BS/BA in business, marketing or related field is required.
3-5 years of applicable experience, preferably in paid search and/or online advertising working in an online media, digital, direct marketing and/or e-commerce environments with a focus on performance based marketing, measurement and analytics.
Strong working knowledge of search engine marketing, email marketing and affiliate marketing programs. Experience with social media and mobile marketing is preferred.
Prior experience with online advertising service providers like DoubleClick (or other third-party ad reporting tools), Google Adwords, Google Analytics, com
Score or Nielsen would be a plus
Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications
Strong Word, Excel, and PowerPoint experience required
Detail-orientated with ability to work in a fast-paced environment. Self-motivated, deadline-driven, ability to support multiple projects at a time
Wiley is an equal opportunity employer and does not discriminate on the basis on race, color, creed, national origin, sex, sexual orientation, religion, age, disability or other legally protected status. Employment is contingent upon the successful completion of a background check and employment review.
If you're the kind of person who obsesses over details, thrives in a collaborative environment, and jumps at the opportunity to take on new challenges, then this is the place for you!
As a Media Manager, you will work closely with account managers and the media sales team to oversee the day-to-day relationships with our media clients. This includes pre-launch setup, successfully executing media campaigns and providing world class customer service.
What you'll do:
Trafficking of display, video, mobile and social ad campaigns through our 3rd party ad server
Trafficking of CPM based units through our internal ad server
FTP and testing of all ad creative for compliance of site specifications as well as functionality prior to campaign launch
Pre-launch campaign QA and post-launch campaign QA and analysis
Generate and analyze campaign reports from the ad server and various business systems
Partner with Account Managers to maintain and support advertiser client relationships and their campaigns
Partner with Client Services teams to provide best practices and drive consistency
Collaborate with internal departments for more complex, coupon-enabled media and sponsorship takeover implementations
Proactively identify process improvements for business systems and interdepartmental collaborations
Assist with new ad products testing and reporting
Post-sales advertising operations responsibilities
Traffic and manage online advertising campaigns
Campaign performance report generation, both internal and external
What you'll bring:
Bachelor's degree or equivalent experience in business
2+ years of advertising operations media trafficking and ad serving
Experience running display ads on major DSP's and ad exchanges/networks (MediaMath, RocketFuel, TURN, Google DBM, DataXu, AppNexus, others)
Experience running social ads directly via FBM (Facebook Business Manager) is a plus
Problem solver, ability to think through campaign delivery and performance issues
Ability to efficiently optimize towards meeting/exceeding client campaign KPI's
General knowledge of various ad industry terminology (CPM, CTR, ROAS, Viewability, DSP, DMP, SSP, etc.)
Ability to work with large data sets and identify performance trends
About Quotient Technology:
Quotient Technology Inc. (NYSE: QUOT) is a leading digital promotions, media and analytics company that delivers personalized digital coupons and ads—informed by proprietary shopper and online engagement data—to millions of shoppers daily. Founded in 1998, Quotient is based in Mountain View, California, and has offices across the U.S., in Bangalore, India; Paris and London. Learn more at Quotient.com, and follow us on Twitter @Quotient
Vox Media employees thrive on innovation and change while ambitiously seeking to master their subject areas, hone their craft, and improve their communities. We help smart, talented, creative professionals make a meaningful impact in media, technology and the world around them. The Vox Media house of brands includes industry-leading media forces like SB Nation, Eater, The Verge, Vox, Curbed, Recode, Racked and Polygon, and reaches an audience of hundreds of millions, generating over a billion content views each month.
Vox Studios is Vox Media's in-house Studio dedicated to helping our Networks and brand partners develop, produce and edit editorial video content. Our team is comprised of a group of designers, technicians, filmmakers, and storytellers.
As part of the NYC Studio team you will be helping to manage content for groups across Vox Media properties (Vox.com, The Verge, Polygon, SB Nation, Racked, Curbed, Eater, Re/code and Vox Creative). This (very) occasional calls for night and weekend work. Though training will be provided, previous experience in a post production facility is required.
Post-Production support for all Networks across Vox Media, Inc
Maintaining archive procedures, and workflows for audio & video projects
Ingest/logging all media from SD/Cf cards and HDDs to the SAN
Occasional SAN support as needed.
Gathering assets for editors
Maintaining database of all projects across Vox properties
Skills and Experience:
Knowledge of codecs and the ability to troubleshoot various video workflow issues
Mac operating systems & hardware
1+ Years in a Post-Production Environment
Strong communication skills: must be able to keep all team members updated on project status
Highly organized: must be detail oriented
Able to take direction and work with a team as well as working independently
Familiarity with MAM's, SAN & NAS systems
Understanding of 4k offline workflows
Focused and persistent: able to take on multiple projects and see them through completion
Strong time management skills: able to prioritize tasks and work within tight deadlines
About working at Vox Media: This is a permanent, full-time position with excellent benefits—including flexible hours and generous parental leave. Vox Media strives to provide comprehensive healthcare options for our employees and to ensure that our healthcare and other benefits are LGBTQ-inclusive. You'll be joining a group of focused, hard-working, creative people who are passionate about doing work that's challenging and fun—and who strive to maintain a healthy work/life balance.
Vox Media is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. Vox Media is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.
This a vital moment in the life of The New York Times. A key pillar of our mission is to provide value to our readers at every step in their day.
The Manager, Media Strategy is responsible for leading cross-channel campaign planning and activation across brand, content, acquisition, and retention initiatives.
The Manager, Media Strategy's mission is to drive excellence in activation and grow capabilities to support the growth of the digital subscription business. The ideal candidate will be someone skilled at managing teams and multiple campaigns that align with business goals, developing vendor relationships and identifying opportunities to drive stronger results with media.
The ideal candidate will be self-motivated and experienced in planning campaigns with varied business goals. Strong digital background with firsthand experience managing social, mobile, programmatic and search campaigns is critical to success.
Media Strategy & Planning: The Manager, Media Strategy will work with a team to actively develop programs and media campaigns across channels and across markets. The individual will develop cross-channel media plans and lead crossfunctional trafficking and QA, activation, optimization, and reporting.
The individual is responsible for campaign-level budgeting across multiple campaigns and partners.
The individual and team will vet new media offerings and identify right-fit solutions that address business challenges. The individual has deep media knowledge and can add perspective to and articulate differences between marketplace offerings. The individual is able to consistently meet deadlines, lead end-to-end execution and overcome challenges by proposing solutions.
The individual is very comfortable with media technology, quantitative metrics and goals, and is motivated to stay abreast of industry news and advancements. The individual will use past learnings, insights, and research to develop POVs and provide media thought leadership to the immediate and broader team.
Driving Results: Manage detailed media budgets, allocations, and delivery across multiple campaigns to balance strong innovation-driving learnings and increased return. Ability to understand, analyze and optimize in-market media to drive the strongest brand, engagement and direct response outcomes. Individual identifies gaps and barriers hindering success, and proactively pivots to develop action plans to optimize and resolve challenges. The individual is comfortable collaborating with quantitative and qualitative measurement teams to develop learning agendas and testing scenarios.
Collaboration: Individual will be a strong collaborator and team player. The individual is a proactive networker and positively represents the Marketing & Media Strategy team, providing visibility into the team's work and achievements. The individual will be responsible for leading crossfunctional meetings and identifying next steps and action plans. A strong positive attitude and proactive issue resolution skills are required.
Resource Management: Individual will manage media associates, agency relationships and day-to-day vendor relationships, ensuring partner teams are acting as an extension of The Times team and providing added value beyond internal resources. This includes agency relations and prioritizing resources daily and weekly to meet deadlines. Individual is able to grow and maintain professional positive relationships.
5+ years experience in either Agency or client side role managing digital and traditional media
3+ years managing cross-channel media
Strong digital and analytical background required
High attention to detail required
3+ years hands-on experience managing social, search, programmatic and mobile media campaigns
3+ years experience with digital and content analytics tools (Google Analytics, Omniture, Chartbeat, SimpleReach, etc)
Deep knowledge and hands-on experience with Doubleclick suite (ad server and DBM DSP), and social experience (Facebook, Instagram, Twitter, Snapchat, LinkedIn, etc)
Familiarity with data management platforms (BlukeKai preferred) required
2+ years programmatic and video experience preferred
Understanding and experience driving results and growth in line with company objectives and goals
Excellent communication skills with colleagues of all levels
Excellent budget and vendor management experience
Comfortable with technology and technical language
Comfortable with interpreting data and research results
Comfortable managing individuals
Flexible and nimble to think around tough business problems
Able to build strong, trusting relationships with clients and colleagues
Organized and efficient
Ability to respond well under tight timelines and pressure
Collaboration, including ability to drive clarity in a multi-stakeholder environment
If you are an active employee at The New York Times or any affiliates, please do not apply here. Go to the Career Worklet on your Workday home page and View "Find Internal Jobs". Thank you!
The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.
Overview of role (Scope)
As a Media Manager you will play an integral part of a larger, best-in-class, cross-functional team. You will support your broader marketing team dedicated to specific shows, all with the goal of delivering on point media strategies and plans to cultivate and grow existing and new audiences.
You will be a clear, confident communicator with marketing and/or advertising experience on the agency or brand side. We are a right brain/left brain organization inspired by creativity and fueled by data. As such, this person will possess a demonstrated analytic mind-set with a passion for creativity and thinking beyond the borders of things done before. We look for people that are dynamic, interesting, hardworking and who love TV & Entertainment.
This role works across all media channels and platform while partnering with brand and social marketing, creative, partnerships, and agency partners. Day to day responsibilities include ensuring media strategy, planning, and execution are superb, agency management, analytics (media performance and application), and accounting/budgeting.
This position requires someone who is articulate both in written and verbal communication, energetic and passionate about all things marketing and advertising with an eagerness and willingness to learn and support a phenomenal team. This role reports to the VP of Media and maintains a close and highly responsive relationship with the marketing directors, social and brand Managers, as well as media agencies and show partners.
Key duties and responsibilities
Media Strategy and Planning
Experience with DR/Performance based media planning and execution
Assist the broader team in developing go-to-market strategies to reach desired audiences via paid, owned and earned channels. The channels include, TV, Print, OOH, paid social, brand partnerships, experiential activations and digital platforms.
Collaborate with the agency to apply media objectives, strategies, target audience analysis and communication planning
Own reporting and analysis for all media metrics including owned/earned media, report performance and insights up to executive level team on an ongoing basis
Experience working with data across all media channels
Work closely with the VP of Media, Director of Marketing, Research Team, Social and Media Agencies and media partners in helping to identify the target audience(s) for various marketing initiatives throughout the year – pre, during, post season.
Work with the Project and Assets Director to supervise the execution of approved media plans by consistently updating and verifying specifications, flight dates, budgets, and delivery information with the media and creative agencies and vendors.
Keep your finger on the pulse of the competitive marketplace and overall industry reporting on the latest news, findings and trends and sharing with AMC/SundanceTV teams.
Analytics and Research
Work with Research team to identify new and existing audiences on a show by show basis
Work with BI teams to develop Data Attribution and Data Visualization
Ability to set up test and learn objectives and campaign structures
Partner with analytic group to set-up, implement and review media analytics across all shows.
Demonstrate digital expertise – savvy with digital media, analytics tools and paid social media.
Ensure media campaign tracking is set up in the most optimal way to deliver data driven insights
Assist in asset delivery meeting deadlines and approved timelines
Work with agency to monitor live campaigns and report throughout.
Liaise with AMC Business Affairs/Legal to ensure all materials and rules are aligned with company policy.
Help lead and monitor the media budget, tracking estimate and invoices required for the budgetary approval process.
Qualifications (Required & Preferred)
4-5yrs. experience in a similar marketing/media role, advertising or communications role on brand or agency side.
Passionate about television, pop culture and tech. Entertainment experience a plus, but not mandatory.
Self-starter who is self-motivated with strong collaboration abilities.
Strong time and project management ability.
Familiarity with traditional as well as new media production.
Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications. The ability to creatively solve data issues as they arise is important
Strong understanding of social media sites and their native analytics capabilities (e.g. Facebook Insights, Youtube Analytics, etc.).
Experience with data visualizations tools such as DOMO, Tableau, etc. or other data analysis programs
The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.
The Media Manager is at the forefront of educating consumers, regulators, the investment and business communities, and Sunrun employees about Sunrun through media relations and communications campaigns. We are looking for an articulate advocate for clean energy, superb storyteller, and a creative, innovative, strategic brain behind efforts to engage people in the Sunrun narrative -- namely, that Americans have a choice in the way they power their homes and how the United States' future energy system will work.
You have significant experience in nationwide consumer and corporate media, and thrive on newsroom buzz and chasing a story. You know a good story when you sense it and know how to pursue it until you have crafted a compelling human-centered story. You love to write and have a finely tuned nose for news and proactively leveraging the consumer news agenda.
The position reports directly to the Director of Corporate Communications and works with Sunrun's executive leadership team. You will work closely and collaboratively with the product and policy teams, as well as the Social Media & Campaigns Manager and Corporate Communications Manager.
Support efforts to enhance awareness and recognition of Sunrun as America's leading home solar and energy services company.
Partner with internal stakeholders, executives and external PR agency to develop and execute integrated consumer communications campaigns and activities.
Manage day-to-day press office and media inquiries and responses.
Develop relationships with key mainstream consumer media and proactively pitches stories.
Create content including writing blogs, press releases, opinion editorials and executive communications.
Experience in developing integrated campaigns and multi-platform/channel content.
Assist and lead initiatives touching the executive team, such as (but not limited to) speaking engagements and media interviews. Prepares briefings ahead of engagements.
Proactively identify consumer communications opportunities, makes recommendations and then executes.
Take a solutions-oriented approach while organizing and driving the completion of tasks and assignments.
Operate under a sense of urgency, meeting deadlines, and seeing projects through to completion.
Develop and fosters collaborative relationships with colleagues in other functions including Policy, Investor Relations, Legal, Customer Experience and Sales.
Establish and develop Sunrun press kit and fosters a network of trained and effective spokespeople.
Track, monitor and measure media engagement and impact.
5-8 years of experience in public relations or corporate/consumer communications, preferably in an agency or large corporate environment
Demonstrated knowledge of media landscape – digital, print, online, social – and how to leverage content strategies across channels.
Understanding of and passion for renewable/clean energy.
Excellent verbal and written communication skills with a strong attention to detail
Strong interpersonal skills, including working collaboratively with other teams and functions, and the ability to build trust and gain confidence (particularly with executive leaders)
Ability to see the big picture and how the details come together to form it
Proven experience distilling complex ideas, details, and facts into clear and simple messages
Excellent active listening, questioning and facilitation skills
Proven ability to plan and prioritize multiple projects and demands by exhibiting strong organizational, problem solving and decision making abilities
Ability to work independently and under pressure
Proficiency with Microsoft Word, Excel, PowerPoint, G-Suite not required but helpful.
Experience using visual design software and other web-based tools is preferred (i.e. Marketo, Jive, WordPress, Salesforce, etc.)
This description indicates the general nature and level of the qualifications and duties required of employees in this job classification, as well as the essential functions a person must be able to perform to do this job. It is not designed to be a comprehensive inventory of all duties and qualifications required of employees assigned to this job. Sunrun Inc. and its subsidiaries are equal opportunity employers and make employment decisions on the basis of merit and business need. We hire without consideration to race, color, religion, citizenship, political activity or affiliation, marital status, age, national origin, ancestry, disability, veteran status, sexual orientation, gender identity, gender expression, sex or gender, or any other basis protected by law.
Younique is looking for a Media Manager/Copywriter to work within the US Sales team. In this position, you will help manage the strategy and day-to-day media activities for select Younique sales and marketing initiatives. In this role, you will create messaging for all social training mediums and work closely with the US VP of Sales to create a framework for planning and strategy, based on historical and competitive industry insights. Other responsibilities include executing the editorial element of projects throughout the entire production cycle.
Evolve vision, strategy, planning and process for Younique's Digital Marketing media campaigns
Partner with Brand Marketing to determine priorities
Ensure all copy communicates a consistent voice and style throughout all forms of communications.
Self-edit and proofread written assets prior to delivery.
Ensure accuracy of product information and price points, as applicable.
Streamline, formalize, and socialize paid media co-op process across Brand Marketing, Marketing Analytics, Digital Marketing, and Creative to drive operational efficiencies of co-op marketing planning and execution
Spearhead strategy presentations and reporting efforts for regular team and leadership updates
Work closely with Marketing Analytics to define testing plans, measurement frameworks, and audience segmentation strategies
Identify relevant competitive/industry insights, to make sure Younique maintains leadership in the beauty industry
Help implement the best tactics and most innovative media opportunities to maximize campaign spend
BS/BA required-Marketing, Advertising, Emerging Media preferred
2+ years of strong digital media strategy/writing experience
Excellent verbal and written communication skills, with ability to motivate, influence, educate, and inspire readers and teammates.
Proven ability writing, editing, and proofing digital assets, printed assets (i.e., catalogs) and other marketing vehicles.
Partnership leader experience preferred
Experience working in the Cosmetics Industry strongly preferred
Working knowledge of Media platforms, terms & tools (analytics, measurements, tag management, ad servers, etc.)
Ability to prioritize, work cooperatively and collaborate with cross-functional teams in fast paced environment
Self-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects
Ability to execute at a tactical and strategic level
Exceptional attention to detail and excellent written and oral communication skills
Strong problem solving and analytical skills, including comfort with data
Comfort with ambiguity around changing priorities and ability to work independently
Demonstrated success working closely and communicating with senior executive leadership
Strong organizational and time management skills
Our culture is one that is mission-driven and built around empowerment. What else, you ask? Well, we have some amazing perks and ridiculously awesome amenities. Check them out:
Younique has a beautiful facility, which includes:
In-house salon & spa with highly subsidized rates
In-house café with renowned chef – at highly subsidized prices
In-house wellness center with world-class trainers and fitness equipment, sauna, yoga studio, and a lot of classes to choose from!
Product discount program
Birthday Amazon gift cards for employees/spouse & children's birthday toys
Bonus structure for certain positions
80% premiums coverage for medical/dental/vision premiums
Strong 401K match
What we do:
#UPLIFT #EMPOWER #VALIDATE
Younique's mission is to uplift, empower, validate and ultimately build self-esteem in women around the world through high-quality products that encourage both inner and outer beauty and spiritual enlightenment while also providing opportunities for personal growth and financial reward.
While Younique is a direct sales beauty company, it is also very much a tech company at heart. Having pioneered major innovations to the direct sales business model through technology and social integrations, Younique continues to experience explosive growth due to the unparalleled user experience our tech offers our users.
At barely 5 years old, we work hard to maintain as much of the "start-up" feel as possible while enjoying the benefits of a hugely successful and well-established company. Our work also makes a difference in this world by helping fund The Younique Foundation (TYF) which helps women that were sexually abused as children with their journey to recovery.
360i is an award-winning agency that drives results for Fortune 500 marketers by making brands culturally relevant amid the rapid pace of consumer behavior change. 360i is a highly strategic creative and media partner with a deep understanding of how people discover brands and share stories across all channels. 360i has been recognized in Advertising Age's Agency A-List issue seven years in a row, and was named MediaPost's OMMA Agency of the Year three years straight. The agency's clients include NatGeo, DSW, Mondelez, Capital One and HBO. For more information, visit blog.360i.com or follow us on Twitter @360i.
Come work with the best! 360i is looking for a seasoned Media Manager to join our growing team. This role requires an understanding of paid search marketing to assist in the development and implementation of strategies, budget management, and media forecasting. This person must have a detail oriented mindset with the capability to multitask and think outside of the box to solve challenges. The Media Manager is a large contributor to the overall success of the business as they will own the day-to-day management of the account and help train, develop and lead the team towards success. This person must be organized, well-spoken and have leadership qualities as they manage and delegate projects to meet client needs. The Media Manager must be a team player willing to provide support where needed with other misc. projects and planning. This position requires collaboration with other Media teams as well as with Account, Analytics and Technology. If you're a team player that thrives on success, motivation and innovation and embraces a fast paced environment where the room for growth is endless then this position is perfect for you!
Manage paid search account soup to nuts with minimal supervision
Excellent communication (written/verbal), presentation and analytical skills
Strong analytical and problem-solving skills including forecasting
Develop and comfortably present performance analysis, quarterly business reviews, quarterly media plans, etc. to a digital savvy client
Master and maintain vast knowledge of client's business, competition, and latest industry news and trends.
Ability to troubleshoot, develop recommendations and a go-forward media strategy with minimal oversight
Expert-level Excel and strong PowerPoint (PPT) skills
Management and mentorship of junior team members to meet annual goals
Knowledge of 3rd party tracking and serving technology related to SEM (DoubleClick, Marin, Kenshoo, etc)
ECPI University, with campuses in Virginia, North Carolina, South Carolina, Florida and Online, is a recognized leader in awarding STEM+H degrees through innovative delivery of education to meet the needs of military and new-traditional students. ECPI University offers Master's, Bachelor's, and Associate's degrees, and certification training in Technology, Health Science, Business, Criminal Justice and Culinary Arts. For over 50 years, ECPI University has been helping students achieve their educational and career goals in a hands-on, student-centered environment, while working collaboratively with employers to ensure our graduates have the knowledge and skills they need to be successful. Growth at our university creates the need for dynamic, caring professionals who are dedicated to making a difference in people's lives.
The Media Manager reports directly to the University Director of Marketing. The Media Manager will be primarily responsible for managing all traditional media initiatives, including the planning and coordination of all media buys through a third party advertising agency. Working closely with the University Director and other University stakeholders, the Media Manager will devise plans for media buying, manage all ad placements through an agency; ensuring buying stays within budget and measure the effectiveness of all placements. Plan and execute broadcast, print, outdoor and other traditional media outlets.
Determine effective media usage by providing research information and guidance on plans, budget allocations, industry standard measurement tools, execution and post-analysis of the buys.
Manage the planning, negotiation and analysis for all media vehicles.
Work directly with the University Director and various University stakeholders to develop media strategy briefs.
Learn all phases of the University's marketing objectives.
Prepare and present media plans, as needed, including objectives, strategy, rationale, and all backup materials.
Supervise the execution of media plans, including preparation of media budgets, schedules of insertions, contracts, and supporting materials.
Prepare media authorizations per approved plans/project requests.
Prepare buy releases upon authorizations.
Prepare budget recaps for University stakeholders.
Monitor and manage all broadcast buys through the negotiations process and checks final buys for adherence to guidelines.
Manage all traditional media productions – coordinate internal and external resources needed for all productions, while closely managing and reporting on executable timelines.
Participate in new business project assignments.
Assist University Director and Accounting department in reconciling variances and assure proper payments.
Maintain close contact with all media representatives seeking ways to better communicate with buying influence and seeking detailed information on market conditions.
Attend outside representations by the media for the purpose of evaluating new information/services and to maintain good rapport with sales representatives; maintains a high professional profile.
Demonstrate creative, technical, and analytical skills.
Bachelor's degree is preferred in business, advertising, marketing or communications.
Related experience within higher education or advertising industry is preferred.
Minimum 5 years' experience.
Ability to articulate a clear vision for the University
High energy, detail-oriented self-starter
Demonstrated research and analytic skills, as well as the ability to take disparate information (research data, brain storming ideas, etc.) and make strategic recommendations quickly
Excellent organizational skills and ability to prioritize and delegate responsibility
What does ECPI University have to offer?
A focus on students and academic excellence
Professional work environment
Talented and committed co-workers
An opportunity to make a difference while expanding your knowledge, skills and professional network
Competitive compensation & benefits plan
ECPI University is proud to be an Equal Opportunity Employer.
Ubisoft is composed of over 12,000 talented people located in 28 countries across the globe. With around 85% of its staff devoted to game development, Ubisoft has the 2nd largest in-house creative team in the world.
The company's 27 different creative studios work hand-in-hand each day to deliver rich and innovative gaming experiences that reflect the creativity and diversity of their teams. This cross-studio collaboration model means every team member has the opportunity to participate in challenging projects based on iconic brands including Assassin's Creed®, Tom Clancy's Ghost Recon®, Tom Clancy's Splinter Cell®, Rabbids®, Rayman®, Watch Dogs®, Far Cry®, The Crew®, Just Dance® and more.
With an expansive global distribution network, Ubisoft is also a company that stays in close contact with its local fans.
Ubisoft, a global leader in the video games and entertainment software industry, is currently seeking a full time Media Manager for its Media Planning department. The Media Manager will lead the strategic development for all media campaigns for assigned titles. The primary area of responsibility for this position will be to work with the Brand team on media objectives, lead the development of media campaigns, drafting initial media plans, solicit proposals from media partners, negotiate with media partners and execute the media strategy. The Media Manager will manage its own titles, as well as supporting senior managers for AAA titles.
Lead planning sessions and brainstorms with Media, Promotions and Brand Marketing teams.
Integrate traditional and new media to create innovative media recommendations
Manage the planning and development of media strategies to achieve marketing objectives.
Manage campaign strategy, briefs, budget allocation & paid media mix recommendations, development & delivery of creative ideas, measurement plan.
Ensure right resources are aligned against campaigns' needs, both internally and with the agency
Ensure strong communication with key internal and external partners throughout a media plan lifecycle; maintain productive and strong relations with all media partners.
Deliver campaigns on time and on budget.
Regularly communicate on campaigns performance; ensure that relevant campaign optimizations are performed
Maintain, steward and create post-mortem reports on how media campaigns deliver.
Manage billing & payment process
4-5 years advertising-related work experience
Bachelors or advanced degree in Marketing or Communications
Strong entertainment and gaming background/knowledge required
Strong understanding of research tools (Nielsen, MRI, etc.)
Ability to think strategically regarding technology/gaming industry, entertainment and consumer behaviors.
Ability to establish strategies based on these environments and to balance strategic plans with tactical realities.
Ubisoft is committed to creating an inclusive work environment that reflects the diversity of our player community. We are an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to their race, ethnicity, religion, gender, sexual orientation, age or disability status.
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